Private label fitness clothing manufacturer for startups in the USA, UK, AU and worldwide

Fexwear · Private Label Fitness Clothing

OEM/ODM Private Label Fitness Clothing Wholesale Manufacturer

Private label fitness clothing for startups, brands and retailers in the USA, UK, AU and worldwide. In-house knitting, cut-and-sew, sublimation, embroidery and QC — from label design to labelled, packed cartons, MOQ from 10 pieces.

10Min. order qty
2-4 wksBulk production
30Countries served
15+Years manufacturing

PRIVATE LABEL  ·  FOR MEN & WOMEN FITNESS CLOTHING

Fexwear is one of the best sportswear suppliers worldwide and a leading private label fitness clothing manufacturer, helping your products stand out in a market where most listings look identical. Founded in 2010, we operate our own factory with in-house knitting, cut-and-sew, sublimation, embroidery and quality-control lines — and we take a private label programme from a logo sketch to labelled, packed cartons, with minimum order quantities starting at 10 pieces.

Do you want to fulfil your private label sportswear clothing business dreams? The hard part of a private label business is not the garment. It is that anyone can buy the same leggings from the same factory, so the only thing that makes a listing yours is what surrounds the product: the label, the packaging, the sizing consistency, and whether a customer who buys it twice gets the same thing. That is what this page is about.

Below we cover what Fexwear private label fitness clothing actually includes, the six steps to launch a line, the difference between private label and white label (which is the distinction most first-time buyers get wrong), and what we can and cannot do for a startup brand.

01Private label leggings

Leggings

The highest reorder rate in fitness, and the hardest garment to fit. Specify the waistband construction and the recovery spec before you sample.

02Private label sports bras

Sports Bras

Cup construction matters more than fabric here. Removable foam is forgiving to size; moulded cups fix the volume and need a cup-volume size run.

03Private label fitness t-shirts

T-Shirts & Tops

Interlock for anything fitted or sublimated, cotton-rich blends for the lifestyle half of the range. The two belong in different size runs.

White label solution

White label available

Prefer to test a category before committing to branding? Our white label route is the same factory and the same quality standard, without the exclusivity.

Enhanced comfort: the role of fit and fabric

Enhanced comfort

Comfort in a fitness garment is a question of hand and fit, not of marketing. Both are measurable, and both are specified before sampling.

Private label sweatshirts

Sweatshirts

French terry and fleece crew necks, the second-highest reorder rate after leggings, and the easiest place to start a private label range.

Private label sportswear catalogue

Full catalogue

Over 50 fabrics in stock and a broad category range, so a multi-style range does not mean multi-supplier.

What’s Fexwear Private Label Fitness Clothing?

Fexwear offers professional private label fitness clothing services, helping your products stand out and giving you full control over your business. The package is broader than a logo on the chest — it covers everything between the sample and the carton.
GARMENT

Leggings, sports bras, t-shirts, hoodies

men & womenfull size runyour design

Fexwear specializes in private label services, offering leggings, sports bras, t-shirts, hoodies and more under your own brand. At our self-owned factory we produce sportswear, gym clothes, fitness wear, tracksuits and activewear — so the same block can carry across several categories in one range.

BRANDING

Labels, tags and packaging

woven sew labelssublimated tagssize & care labels

Custom label development is where most private label programmes are won or lost. We produce woven sew labels, heat-transfer woven labels, sublimated tags with zero stitch lines, size tabs, and care labels in your own wording — all in-house, so label minimums never hold up your launch.

PACKAGING

Retail-ready & marketplace-ready

hangtagsbranded polybagGTIN / UPC

Hangtags, a branded polybag, retail-ready folding, and barcoding with GTIN or UPC as required. On platforms like Amazon, private labeling offers an exclusive product listing for your brand, and the packaging is what arrives at the customer’s door — it is the cheapest brand impression you will ever get.

DESIGN

Logo embossing & trademarks

free designdesign trademarkstech pack

From logo embossing to design trademarks, Fexwear excels at customization. Our design team produces the tech pack, the artwork and the sample, and our sizing blueprint covers what to send us so the first sample is close.

How to Start Your Private Label Sports Clothing Line?

Strong branding is essential for your private label collection — your logo is the heart of your brand. These six steps are the order we actually work in, and the order most first-time brands should follow.
1

Choose the styles you want to sell

Start narrow. Two or three styles that share a block cost less to develop and give you real feedback, where ten styles give you none. Our activewear and gym wear programmes show which styles repeat-order fastest.

2

Define your target audience

This decides the fit, the fabric and the price point, and it should be decided before you sample rather than after. A studio customer and an everyday customer need different drape and different opacity, and our yoga and activewear guides explain the difference.

3

Identify what makes your brand unique

The hardest question, and the one that decides whether the label is worth anything. If the answer is “better quality”, that is not an answer a customer can see. A specific fabric, a specific fit, or a specific use case is.

4

Work with our designers to create your brand’s look

Our design team produces the artwork, the tech pack and the sample, and will tell you honestly when a design will not work as drawn. That conversation is cheaper than a bulk order that has to be redone.

5

Make fitting samples of labels, tags, and packaging

The most-skipped step and the one that causes the most returns. A woven label that sits stiff on a bare-skin fabric, or a polybag that is the wrong size for the garment, is discovered by the customer rather than by you.

6

Start bulk production after approval

Two to four weeks for a moderate order, with patterns, trims and artwork on file so a reorder matches the original run. Our wholesale buyer guide covers how to structure volume tiers as you scale.

7

Ship your products after quality inspection

AQL inspection, retail-ready packing, and dispatch. Fexwear ensures every step is smooth, helping you create a standout private label sportswear brand.

Why You Need Custom-Made Private Label Fitness Clothing?

Partnering with a private label clothing manufacturer gives you full control over your business. The three reasons below are the ones that decide whether a private label range is worth doing.
REASON 01

You build a listing nobody else has

You can build a brand that appears nowhere else, which is the only durable version of the word “exclusive” in this category.

REASON 02

Better value at a lower price

Private labels appeal to customers by offering better value — often at lower prices but with equal or superior quality, because you control the specification instead of buying someone else’s.

REASON 03

You control the specification

You choose the fabric, the fit, the size run and the decoration. That is what stops a rebrand from being a logo swap — and it is why a complete private label programme matters more than a cheap garment.

Differences Between Private Label and White Label

This is the distinction most first-time buyers get wrong, and it decides how you should buy. Private label means exclusivity; white label means the same product on many shelves.
White Labeling
What it is
A manufacturer creates a generic product that is sold to multiple retailers
Who it suits
Sellers testing whether a category has demand before committing to branding
Trade-off
Lower cost per unit and faster to launch, but your listing is one of many selling the same garment, and the price is set by the market rather than by you
Private Labeling
What it is
A single retailer gets exclusive rights to sell a customized product
Who it suits
Brands and sellers who have found a product that works and now want to own it
Trade-off
Higher development cost and a longer lead time, and the responsibility falls on you when it does not sell — which is also why the exclusivity is worth something

Private Label Fabric and Fit

Superior quality and comfort is the claim every private label supplier makes, so it is worth being specific about what it means. Our fitness clothing is crafted from high-quality fabrics for an exceptional fit and unbeatable comfort — and comfort in a fitness garment is mostly a question of two measurable things.
HAND

How the fabric feels

second-skinno scratchholds shape

A bare-skin fabric should feel like nothing at all after an hour. That means a smooth face, no coarse weave, and enough elastane to return to shape rather than staying stretched. Our fabric selection guide covers how to specify this, and the elastane versus nylon guide explains the composition trade-off.

FIT

How it fits across sizes

graded blockchart matches garmentXS–3XL

Enhanced comfort starts with fit, and fit starts with a block that was graded on the actual fabric. A size chart that lists body measurements rather than finished garment measurements is the most common cause of returns in this category, and the cheapest thing to fix. Our sizing blueprint covers what to send us.

RANGE

Wide product catalogue

no stock-sourcing issues50+ fabrics

At Fexwear, we eliminate stock-sourcing issues by offering an extensive catalog of fitness clothing options — leggings, sports bras, t-shirts, hoodies, sweatshirts, teamwear and more, all made to your specification rather than bought off a shelf.

Quality Control and Label Integrity

A private label garment is judged twice: once for quality, and once for whether it looks like your brand. Both checks are run-level, because a label applied slightly off on one piece is visible to a customer holding it.

Quality tests

  • Colour consistency — panels compared against the approved sample under daylight, catching a shade drift between dye lots.
  • Measurement audit — a spot-check across the size run, because grading errors appear at the extremes.
  • Stretch recovery test — stretch, hold, release and measure, with a 3% residual deformation ceiling.
  • Opacity test — light-table test on pale and mid-tone fabrics, including two layers overlapped.
  • Pilling rub test — on fleece and terry, at the elbow and cuff.
  • Colour fastness to wash and sweat — sublimated prints tested to confirm the ink does not migrate or fade.

Label & packing checks

  • Label position audit — every woven label, sublimated tag and size tab checked against the approved sample, measured rather than eyeballed.
  • Backing check on stretch fabric — confirm the label backing is present and correct, because it is invisible until the garment is washed a dozen times.
  • Hangtag and polybag fit — checked on the finished garment, not on the packaging sample.
  • Retail-ready packing — folded to size, polybagged, and barcoded with GTIN or UPC as required.
  • Reorder matching — patterns, trims and artwork kept on file so a reorder matches the original run.

Choose Fexwear as Your Private Label Fitness Clothing Manufacturer

Private Label Fitness Clothing Manufacturer for Startups in the USA, UK, AU, and Worldwide. Four capabilities, and five things startups ask us for most.
CAPABILITY

Premium Fabrics and Techniques

At Fexwear, we use high-quality sportswear fabrics and advanced sublimation techniques to elevate your fitness range. The fabric library is the widest part of what we do, and it is where a private label programme usually gets better.

CAPABILITY

Comprehensive Customization

From logo embossing to design trademarks, Fexwear excels at customization. As one of the top private label manufacturers, we produce the artwork, the tech pack, the labels and the packaging in-house.

CAPABILITY

Wide Range of Products

At Fexwear, we eliminate stock-sourcing issues by offering an extensive catalog of fitness clothing options — so a multi-style private label range does not mean managing multiple suppliers.

CAPABILITY

Expertise You Can Rely On

By choosing our private label service, you gain access to our team’s extensive experience in the garment industry — including the experience of telling you when a design will not work as drawn.

FOR STARTUPSAffordable Wholesale PricesWe offer competitive wholesale prices and bulk order discounts, making it easier for startups to launch their range without a large upfront commitment.
FOR EVERYONESuperior Quality and ComfortOur fitness clothing is crafted from high-quality fabrics for an exceptional fit and unbeatable comfort.
FOR STARTUPSLow Minimum Order QuantitiesOur MOQ is startup-friendly, from 10 pieces per style and colour, ensuring you can begin your private label journey without large upfront investment.
FOR EVERYONETimely and Reliable DeliveryWe ensure fast and punctual delivery of your bulk orders to your preferred location, with air and sea freight to 30 countries.
FOR BRANDSCustom Label DevelopmentWoven sew labels, heat-transfer woven labels and sublimated tags, produced in-house so label minimums never delay a launch. Our private label guide covers the full package.
FOR BRANDSExpertise You Can Rely OnBy choosing our private label service, you gain access to our team’s extensive experience in the garment industry, and to a factory that will tell you when a design will not work as drawn.

Minimum Order Quantity and Pricing

Minimum order quantities start at 10 pieces per style and colour, genuinely per design rather than per order, so a startup can develop three styles at ten pieces each rather than committing to thirty of one.

What actually drives unit price

FabricLargest single variable

Nylon-spandex at 190 gsm is roughly double the cost of a cotton-rich blend at the same weight, before finishing. This is the decision that determines whether a range is repeatable at your price, so it is not the place to economise on a first order.

Labels & packagingWhere private label costs sit

Woven sew labels, sublimated tags, hangtags and a branded polybag add real cost at low volume, and sublimated tags add almost nothing. This is the line item most first-time buyers underestimate.

Print methodFalls with volume

Sublimation of an all-over panel costs more than a chest screen print, but the per-unit cost falls as coverage rises.

Size countPanel changes

A five-size run costs more per piece than a two-size run, and for a first private label range two or three sizes with higher stock each is usually cheaper per wearable garment.

ConstructionSeams & hardware

Gussets, flatlock seams, contour waistbands and colour-matched zips each add a setup and a sewing operation — and on a private label garment those are the details a customer notices.

Volume tiers

The drop in unit price happens in steps, not smoothly, and the biggest step is usually at a few hundred pieces per style. The wholesale buyer guide covers how buyers structure these tiers and where the real breakpoints fall.

Order Timeline: Enquiry to Delivery

Working backwards from a launch date

Week 0 — enquiry & feasibility

We review your design, confirm the fabric, give a costed quote, and confirm what is achievable at your quantity.

Week 1 — artwork & sample

From sketch to sample: you send artwork or a sketch, we produce a sample for approval, including label and packaging samples.

Week 2 — fit & brand approval

Samples come back with your written approval, and the tech pack, labels, tags and packaging are locked. This is the week to settle every brand decision, because after production starts it becomes a reprint.

Weeks 3–6 — bulk production

Knitting, cutting, sewing, printing, embroidery, labelling and finishing. Two to four weeks is typical for a moderate order.

Week 7 — inspection & shipping

AQL inspection including the label position audit, retail-ready packing, and dispatch. Air freight is around a week; sea freight to Europe or the US runs three to five weeks.

Total 10–12 weeks

Plan on roughly ten to twelve weeks from enquiry to delivery. If your date is immovable, tell us in the first conversation — we would rather decline a rushed order than ship something that arrives without time for your own quality check.

What Fexwear Can and Cannot Do

Honesty here saves both of us time. A supplier who says yes to everything is a supplier who will be honest with you about nothing.

We can do this

  • Develop a range from a sketch, a reference garment, or an existing product you already sell well.
  • Build a dedicated youth-adult or mens-womens grading block, and reverse-engineer one from a garment you send.
  • Produce woven sew labels, sublimated tags, hangtags and branded polybags in-house.
  • Ship retail-ready and barcoded cartons to 30 countries, air or sea.
  • Tell you honestly when a fabric, a construction or a decoration will not survive real use.

We will be straight about this

  • We cannot produce a design that has not been physically sampled and is guaranteed to be perfect. Nobody can.
  • A price below a certain level on a given fabric is not a better deal — it is a different garment.
  • Trademark registration is your responsibility, not the factory’s; we can produce to your artwork, but we cannot advise on whether it is yours to use.
  • A launch date that leaves no room for a second sample is a date we would rather decline than miss.

Frequently Asked Questions

What is your minimum order quantity?

Minimum order quantities start at 10 pieces per style and colour, genuinely per design rather than per order, so you can develop several styles at ten pieces each. Practical minimums rise once you add a full size run or several colourways. Sample cost is credited against your first bulk order.

Can you match our colours exactly?

Yes. We dye to your exact Pantone reference and check against a physical swatch under daylight viewing, because monitor colour is the most common source of disputes. Saturated shades can shift slightly between dye lots, so we recommend a lab dip for those.

What artwork file format do you need?

Vector files — AI, EPS or PDF — give the best results. For sublimation all-over prints, a high-resolution raster file at 300 dpi at final size is acceptable. We can work from a rough sketch if you are early in the process.

Can you ship to our country?

We ship to 30 countries and can arrange both air and sea freight. We produce retail-ready packing and barcodes where your market requires them, so tell us your destination in the first enquiry.

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